Episodes

90 [EB Series] How Internal Comms Can Own the Employer Brand Narrative | Jamie Anne Ysrael
VMJPodJune 22, 202600:31:3621.73 MB

90 [EB Series] How Internal Comms Can Own the Employer Brand Narrative | Jamie Anne Ysrael

In this episode of the VideoMy Pod's Employer Brand Series, recorded live in Singapore, hosts David Macciocca and Emma Lang sit down with Jamie Anne Ysrael, Regional Internal Communications and Culture Leader, to explore what happens when employer brand sits within internal comms rather than talent ...

89 [EB Series] Turning Your People Into Your Most Powerful Recruitment Tool | Glynnis Quek (Google)
VMJPodJune 15, 202600:42:3329.25 MB

89 [EB Series] Turning Your People Into Your Most Powerful Recruitment Tool | Glynnis Quek (Google)

In this episode of the VideoMy Pod's Employer Brand Series — recorded live in Singapore — hosts David Macciocca and Emma Lang sit down with Glynnis, APAC Employer Brand Lead for Google, to unpack one of the most powerful yet under-utilised tools in recruitment marketing: activating employees to tell...

88 [EB Series] Why a Global EVP Will Fail Without Local Voices | Jenny Roberts (ex-BP)
VMJPodJune 03, 202600:43:3529.97 MB

88 [EB Series] Why a Global EVP Will Fail Without Local Voices | Jenny Roberts (ex-BP)

In this episode of the VideoMy Pod's Employer Brand Series — recorded live in Singapore — hosts David Macciocca and Emma Lang sit down with Jenny Roberts, a seasoned employer brand consultant with nearly 20 years of experience across agency and in-house roles, to tackle one of the most common challe...

87 [EB Series] Staying Agile in an Ever-Changing Employer Brand World | Natasha Wahap (L'Oreal)
VMJPodMay 25, 202600:44:0430.29 MB

87 [EB Series] Staying Agile in an Ever-Changing Employer Brand World | Natasha Wahap (L'Oreal)

Recorded live in Singapore, hosts David Macciocca and Emma Lang sit down with Natasha Wahap, Employer Branding Lead for L'Oréal's SAMA zone (South Asia Pacific, Middle East & North Africa), to explore what it really means to stay agile in an ever-changing employer brand world. Drawing on 13 year...

86 [EB Series] Activating Hiring Managers to Transform Recruitment | Martin Warren (ex-Grab)
VMJPodMay 18, 202600:44:5930.92 MB

86 [EB Series] Activating Hiring Managers to Transform Recruitment | Martin Warren (ex-Grab)

In this episode of the VMJPod's Employer Brand Series — recorded live in Singapore — hosts David Macciocca and Emma Lang sit down with Martin Warren, former Head of Talent Sourcing at Grab, to unpack how activating hiring managers can dramatically transform your recruitment and sourcing results. Dra...

85 [EB Series] Aligning Employer Brand and Employee Experience Globally | Jessica Tucci (ex-PwC)
VMJPodApril 20, 202600:42:2629.17 MB

85 [EB Series] Aligning Employer Brand and Employee Experience Globally | Jessica Tucci (ex-PwC)

Part of VMJPod's Employer Brand Series, hosts David Macciocca and Brie Mason sit down with Jessica to unpack launching a new global brand and people value proposition for a large professional services firm, and ensuring what you promise externally matches what employees experience internally. Jess s...

84 [EB Series] Building an Employer Brand From Scratch in 12 Months | Brie Mason from AMP
VMJPodMarch 23, 202600:29:4720.48 MB

84 [EB Series] Building an Employer Brand From Scratch in 12 Months | Brie Mason from AMP

In this special edition of the VMJPod's Employer Brand Series, series co-host Brie Mason (AMP) is in the hot seat, talking to David Macciocca and VideoMy's Gavin Lamb about how she built an employer brand from absolute ground zero – for a digital bank that didn't even have a name yet. Brie shares th...

83 [EB Series] Building An Ambassador Program That Works | Natasha Sweatman from Telstra
VMJPodMarch 09, 202600:44:1830.45 MB

83 [EB Series] Building An Ambassador Program That Works | Natasha Sweatman from Telstra

In this edition of VMJPod's Employer Brand Series, hosts David Macciocca and Brie Mason sit down with Natasha Sweatman from Telstra's Employer Brand and Marketing team to unpack how to build and scale an authentic employee ambassador program. Natasha manages nearly 200 Telstra brand ambassadors, wha...

82 [EB Series] Making Employer Brand Credible from the Inside Out | Manuel Lopes from CPA Australia
VMJPodMarch 02, 202600:38:2826.44 MB

82 [EB Series] Making Employer Brand Credible from the Inside Out | Manuel Lopes from CPA Australia

In this Sydney edition of the VMJPod’s Employer Brand Series, hosts David Macciocca and Brie Mason are joined by Manuel Lopes, Employer Brand and Communications Lead at CPA Australia, to explore how employer brand is built, sustained and protected inside a member-based organisation. Manuel shares ho...