17 [Talking Talent Live] Alex Her, Global Employer Brand Storyteller
VMJPodSeptember 28, 2023x
01:02:1842.82 MB

17 [Talking Talent Live] Alex Her, Global Employer Brand Storyteller

Our next Talking Talent Live guest has been in the works for some time and we could not be more excited to finally welcome to the show one of employer branding’s most accomplished leaders – Alex Her.

Alex’s list of accomplishments is long enough to fill the show itself. As a Co-Founder of The EB Space, Alex fosters a global community whose goal is to help employer branding and recruitment marketing people around the world to connect and learn through great discussion, events and resources.

When he's not building a worldwide network, Alex is Head of Global Employer Brand at GoDaddy, a volunteer at the Talent Brand Alliance, and a contributor at the Employer Brandwagon – and that’s just from the first page of his LinkedIn profile…

With such a huge wealth of knowledge, insights and experience across employer branding, recruitment marketing and talent acquisition, it’s fair to say this is an episode you won’t want to miss.

In this discussion we'll cover:

👉 Why and how to commercialise the employer branding function to improve stability.
👉 Activation and content strategies to better engage and motivate passive candidates.
👉 Measuring and communicating outcomes that drive the TA lifecycle (not just impressions and clicks).